Rewind to 2004 when Peter Poopat and Flavio Girolami launched Common Projects, a label that offered no real branding, just clean silhouettes and simplistic, poppy colourways. Fast-forward 15 years and this winning formula is still just as enticing to sneakerheads today.
Taking inspiration from classic shoes such as the adidas Stan Smith and Nike Air Jordan 1, the pair found the middle ground between the high-end fashion sneakers and everyday functionality and wearability of sportswear.
Creating their own iconic silhouettes such as the Achilles, Track and Chelsea boot, these shoes are only created from the finest Italian leathers in the Marche factory.
Rounded off with 10 digits on the side wall of each shoe. These are 3 blocks of numbers signify the style code, size and colour, with nothing else to be seen.
Shop all of the latest Common Projects below and be sure to check back for news on this incredible brand.