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Reebok and 50 Cent Reunite for the Return of the G-Unit Sneaker

Reebok and Curtis ‘50 Cent’ Jackson are running it all the way back to the noughties, dipping into the archives for the return of a bonafied street...

In Rotation : Nike Air Force 1

New Balance x Aimé Leon Dore running trainers

New Balance & Aimé Leon Dore Head Back to the Track with 3 New Runners

Reebok and 50 Cent Reunite for the Return of the G-Unit Sneaker

In Rotation : Nike Air Force 1

New Balance & Aimé Leon Dore Head Back to the Track with 3 New Runners

Faster than Fast: Crocs Reimagines its Viral Lightning McQueen Clog

The kings of casual footwear are reigniting their partnership with Pixar, putting a new spin on the viral Lightning McQueen Crocs that have become ...

2 days ago•Brad Lengden

A New Era Blooms for the Timeless PUMA Suede

PUMA’s most famous trainer continues to write chapters in its long and fabled history, as the brand prepares to drop another new riff on its legend...

2 days ago•Brad Lengden

The New Balance 204V is the Sporty Mary-Jane You Need This Summer

The New Balance 204L was hugely popular when it first dropped back in 2025, but now it’s time for its sporty cousin to take over - the NB 204V.

3 days ago•Hamish Craig

Jordan 4 'Bred', VandyThePink x ASICS, Saucony x Keith Haring and More on our Radar

There’s no shortage of exciting news to go at this week. We’ve got a couple of big Air Jordan drops, VandyThePink teaming up with ASICS again, and ...

4 days ago•Brad Lengden

The One Piece x Nike Collab That Even Luffy Would Stretch For

Whenever an anime collab hits the newsroom at The Sole Supplier, we get excited. From the recent Yu-Gi-Oh! x Nike Air Max 95 and clothing capsule t...

5 days ago•Emily Atkins

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