Bold and Unapologetic: Why Aries' SS23 Collection Needs to Be in Your Wardrobe

Born out of a love for streetwear, trash culture, art and illustration, London's own Aries has truly come to realise its brand potential over the last few years. Since 2010, Creative Director Sofia Prantera has sought to take the brand to new heights through an array of outlandish and unique products, and SS23 is not so different.

Continuing with its upward trajectory, Aries has readied a selection of fresh looks, delivering a unique selection of prints, patterns and colours. To coincide with the launch of the collection, Aries tapped END. Clothing to host a photography competition, giving young creatives a chance to showcase their skills on a bigger stage. Winning the competition was Charlie Biglin, a 25-year-old from Great Yarmouth.

With Charlie behind the lens, the duo readied a lookbook showcasing some of Aries' latest additions. Included, we see hoodies, knit cardigans, shirts, sweats, tees, joggers and much more. As expected with Aries collections, this range follows no clear-cut direction when it comes to the colour palette and instead flaunts a range of flashy and saturated hues across its silhouettes. Standout pieces include the Dragon Skeletor Hoodie, a piece designed with Aries column branding on the front, skeleton arms on the sleeves and a "Prepare To Meet Thy God" imprint on the rear. For those looking to get their hands on any of these Aries SS23 pieces, they are currently all available on END.'s website for purchase, so don't delay!