Cecilie Bahnsen and Asics SportStyle just unveiled their new collection. 

Cecilie Bahnsen’s ongoing collaboration with Asics fuses the Scandinavian designer’s girlhood-inspired sensibilities with Asics’ focus on performance. And the new reimagined interpretation of the Gel-Quantum 360 I sneaker explores that technical innovation via Bahnsen’s feminine language. 

The power-duo has transformed the silhouette into a slip-on, offering ease and functionality. Coming in two colourways – a black and a baby-pink – the slip-on shoe boasts flower details on the upper plus the co-branded logos. And we’re obsessed with the flower cut-out, are you joking? It’s so cute. It’s just enough toe cleavage to tease a colourful sock. 

The campaign is also adorable. Shot in Devon, it features model Florence Huntington-Whiteley in her family home alongside her two precious dogs. 

“Though the shoe appears minimal, almost effortless in its expression, it has in fact been the most intricate to refine,” said Cecilie Bahnsen on the new release. “Simplicity, when it is true, asks for more than decoration ever could.” She also adds on the new pink hue: “The colour is a play on the universe that we have shaped together.” 

The new Cecilie Bahnsen x Asics Gel-Quantum 360 I drops tomorrow, April 18th, at asics.com and select retailers.