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Fresh off her guest designer announcement with KITH, BLACKPINK’s LISA is back making headlines, this time as the newest face of Nike. Stepping out in the Air Max 95 Pink Foam, the Thai-born global icon has inked a long-term partnership with the Swoosh, bringing her world-dominating influence to Nike’s legacy of sport and style.
During the announcement, in an exclusive interview with Nike, LISA reflects on her early love for sneakers, including saving up for her first pair of Nike Dunk Highs and the role fashion plays in her self-expression, both on stage and off. From long dance rehearsals to front-row fits, her creative energy and commitment to individuality makes this collaboration feel like a great fit.
LISA for Nike
LISA is no stranger to high-profile fashion collaborations. Over the years, she has cemented her status as one of the most influential style figures in global pop culture, seamlessly moving between music, luxury and streetwear, LISA has clocked more style wins than most athletes rack up in an entire career.
In 2024, that influence was formally recognised when she was appointed an Ambassador for Louis Vuitton, marking a new chapter in her fashion career. The partnership placed LISA front and centre at Paris Fashion Week and in key campaigns, reinforcing her position as a driving force behind Louis Vuitton’s youth-led, culture-first direction.
As if signing with Nike wasn’t impressive enough, LISA only just announced her latest fashion power move last week, stepping in as guest designer for KITH’s Spring 2026 collection. With her women’s apparel line set to drop this February, LISA’s role has shifted from being a face of fashion brands, to being part of the creation process.
Image via KITH
via Ronnie Fieg
KITH founder, Ronnie Fieg, on working with LISA said, "She was involved through the whole process - while she was on tour, while she was traveling, she was Zooming in, we did fittings with her, we ideated with her... So she was really involved in every detail along the way".
Image via Nike
Whilst Nike are keeping things about the collaboration under-wraps at the moment, we’re keen to see what LISA and the Swoosh have in the pipeline. Could a collaborative Air Max 95 (like the pair spotted in the promo shots) be on the cards? Or are we in for something more unexpected? Either way, we're here for it - Keep it locked to The Sole Supplier App for more info.
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