New Balance and END. have just released the new Abzorb 1890, with a campaign featuring visual artist Corbin Shaw. 

The New Balance Abzorb 1890’s silhouette draws from archive models and has been built on the 2002 sole unit, featuring full-length SBS Abzorb cushioning for ultimate comfort and performance without compromising on its fun and futuristic design. It comes in this dark silver metallic colourway with silver and pink details.

Directed by Shaw, the campaign stars UK rapper Slew alongside the London-based artist and highlights the energy of London's creative scene. And for the launch, the two brands hosted a community-led event yesterday, in an immersive space curated by Shaw which brought the campaign to life, let the shoe shine through, and gave us an insane live performance by Slew. 

You can cop the New Balance Abzorb 1890 at endclothing.com.