Pharrell Williams Has Just Been Named the Chief Brand Officer of Doodles

It's been a pretty exciting week for NFTs. Following a series of special announcements by Doodles, it rounded everything off by unveiling that the one and only Pharrell Williams has just been appointed as its Chief Brand Officer. An icon who has, in some way or another, influenced every single aspect of culture from fashion to music, this is a giant step for all-things crypto.

During the event, Skateboard P stated, "I'm a big fan of the brand. We're going to build from the core community outward and bring Doodles to new heights, new levels." He also revealed that as part of the Doodles team, he'll be producing a new album titled 'Doodles: Volume 1' which will release in collaboration with Columbia Records.

On top of this, CEO Julian Holguin also announced that the blue chip NFT project will be launching a more accessible and non-Ethereum-based "Doodles 2" collection. Following these new updates, Doodles and Dooplicator both saw a massive spike in trading volume on OpenSea, taking the first and third spots of the top collections rankings. Check out the "Doodles 2" teaser video down below, and while you're here, The Sole Supplier recently explored fashion in Web3 with BBRC Studios!