More good news on Oxford Street as New Era just opened its doors to a new location. Adding another London store to its portfolio, this will be the 6th location in the capital, meaning there is no longer any excuse for not getting yourself a New Era cap.
We headed down to the Oxford Street opening to check out what the new store had to offer and, of course, personalise our New Era cap at the customisation station. There was no shortage of hats to choose from either, with all 3 floors packed with a whole slew of styles, from the classic 59Fifty to the newer A-Frame.
Here are a couple of the hats that caught my eye, so best believe I’ll be back in hopes of adding a few of these to my rotation. We really got a GORE-TEX fitted before GTA 6, what a world we’re living in.
Of course, we had to do right by our resident New Era expert at The Sole Supplier, getting him this London store exclusive 59Fifty. Peep the TSS initials we got customised on the side of this fitted too, the stuff of dreams.
Also, shoutout to the guy holding it down at the customisation station, with years of experience under his belt; we knew that embroidery would come out looking extra crispy.
You can find the New Era Oxford Street store at 386 Oxford Street, W1C 1JT. But if you can't make it to the store, the New Era website has all that same cap goodness you've been looking for in the meantime.
