PUMA Unveil Their Brand New CELL Endura

PUMA are all set to relaunch their fabled CELL Range. 20 years on from the OG launch, the PUMA CELL Endura blends in with the current sneaker climate seamlessly. With a vibrant colour palette and chunky aesthetic, this trainer is hard to ignore.

Utilising visible running technology, this sneaker was a true leap forward for the German sportswear giants. The CELL technology is unparalleled for comfort and durability, retaining 90% of it's properties throughout the lifespan of the shoe. Giving back energy exerted into the crep, this adaptive material does not break down like EVA foam.

Coming in a white, black and green colourway, the Endura screams 90's rave scene. With a sporty chunky look, it is right up there with the YEEZY Wave Runner and Balenciaga Triple S.

Launching October 4, be sure to snap up this under appreciated crep. Let us know your thoughts in the comments below.

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