“Publicity. Publicity. Wohoooow!”

Patta has enlisted the help of visual artists to help promote their upcoming collaboration with Nike.

Switching up the Air Max 90 with an Air Max 95 midsole, this sneaker is truly a bookmark in Patta’s history. Often regarded as one of the best Nike collaborators of all-time, Patta have only further cemented their legacy with this launch.

Footwear will be available to purchase on October 20 at the Patta web store and at the brand’s retail locations in Amsterdam and London, while the apparel goes on sale on nike.com on October 27.

Take a look at the video above and some of our favourite shots from the campaign below.

Let us know your thoughts in the comments.

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