Ahead of the launch of the latest PUMA x JD Sports campaign to celebrate the relaunch of the PUMA Suede Classics collection, the global sportswear brand has announced that Nigerian rap star Wizkid will star as the latest brand ambassador.
Starting his music career at just 11 years old, Wizkid (real name Ayodeji Ibrahim Balogun) has grown to become a global superstar, highly respected in his own field. He’ll now star as the lead in the launch running up to the latest campaign from PUMA.
The PUMA Suede has been a cult-classic bestseller since it first launched all the way back in 1968, changing the game when it came to street style. The German sportswear label are once again putting a heavy push on the silhouette for 2020, with Wizkid pioneering the movement.
Here at The Sole Supplier we can’t wait to see more from the latest campaign and rest assured we’ll be the first to let you know. Keep it locked in right here for all the latest and while you’re here check out the latest Off-White x Nike model to be unveiled!