Premium Goods x Nike Air Max 1 718 Multi

Jennifer Ford’s Premium Goods celebrates sneaker culture with a hugely limited Nike Air Max 1 collaboration. The collection showcases two exclusive colourways of the AM1, paying homage to the retailer’s store locations in Houston and Brooklyn. Limited to 718 pairs, the Premium Goods x Nike Air Max 1 “718 Multi” offers a vibrant colour combination inspired by New York City fashion trends.

This BK edition features a perforated white upper with a green mudguard, blue forefoot layering, and a navy rear panel. Meanwhile, the tan brown midfoot overlay, red collar, and yellow plastic eyelet backdrop elevate the silhouette’s multicoloured makeover. A silver Swoosh decorates the sidewalls, while the embroidered mini Swoosh rests on the lateral toe area. The “premium goods” branding adorns the spine, complementing the “Houston” and “Brooklyn” labels on the sockliner, plus the “.02” and “.04” codes on the tongue. The white PU midsole houses a Max Air bubble in the heel for ample cushioning. Gum rubber on the waffle sole ensures excellent traction on any surface.

Launching on the 18th of July exclusively via Premium Goods Brooklyn, you can find out where to buy the Premium Goods x Nike Air Max 1 “718 Multi” by keeping it locked to The Sole Supplier!

For sizing information check out our Nike Air Force 1 size guide.