Bubblegum Pink Adds A Vibrant Touch To Nike's Violet Ash Air Max 97

The Air Max 97's signature waved upper is filled with the potential to stand out and Nike's latest rendition pushes this concept to the next level by introducing contrasting hits of colour on each section.

Offering a nuanced interpretation of this season's pink sneaker trend, the Swoosh brand's Violet Ash-Pink design pairs minimalistic hues with a vibrant pop of bubblegum.

Dusty lilac tones dress the majority of the shoe's leather and mesh construction, complemented by overlays of pastel blue, which appear just above Nike's iconic mini Swoosh.

To complete the look, a splash of pink transforms the tongue, heel pull tab branding, upper ribbed segment, and finally the Max Air unit under foot.

Perfect for injecting a cute touch of colour into your rotation this winter, Nike's Violet Ash Air Max 97 is available to buy now at 43einhalb.

For more Air Max 97 updates, check out the recently released leopard print pack.