For many British people, few beers hold more of a special place in our hearts than Belgium's own Stella Artois and considering Palace collaborated with them not once but twice, I think they will likely agree.
In both February and August of 2021, Palace tapped the Belgium beer king to produce two capsule collections consisting of both clothing and accessories, and the hype was simply off the charts. Included within these collections, we saw a variety of co-signed apparel pieces including varsity jackets, coach jackets, hoodies, sweatshirts, tees and even baseball caps.
The real star of the show though were the accessories. Palace x Stella released a range of must-have accessories including pint glasses, neon bar signs, beer-carrying tote bags and of course, Palace x Stella Artois custom beers cans. This was truly a must-cop collaboration for any beer-loving streetwear head.
The collaboration even went so far as to take over two pubs in London and New York. In London, The Blue Posts was taken over and transformed with limited-edition Palace branded merch. Just another example of how Palace are pushing the boundaries on what makes an incredible collaboration!