The Swoosh brand are so good at letting their customers create their own sneakers, from the colour of the upper, pull tabs, waves and even the bubble, a lot of their sneakers are totally customisable. This particular "By You"; sneaker has just caught our eye with the standard design, we are obsessing over this clay coloured Air Max 97!

In an all over colour, this neutral sneaker comes in earthy tones, somewhere between nude, red and clay, we are loving the simplicity of it and how unique the colourway is.

Leather covers the upper, alongside mesh within the waves, for the durability and security in your kicks, not to mention the iconic 97 look.

Below foot, a matching coloured midsole shows off a full length Max Air unit for your comfort, that you're going to be feeling from heel to toe with each stride. The continuation of colour also takes over the technology within the bubble, while the outsole of the Clay Air Max 97 comes in a cleaner white colour, in a contrast to the rest of the sneaker.

The Nike Air Max 97 "By You"; is available right now and ready to either cop straight away like this, or for you to customise, whether that's a change of branding colour, or anything else you have in mind! Be sure to tag us on Instagram or Twitter for the chance to get featured on our feed!