Head of Editorial & SEO
Christine joined The Sole Supplier team as Head of SEO in mid-2022 bringing a passion for fashion and a fascination with its power to create, inspire and empower diverse subcultures. A huge fan of brands with a point of view routed in people’s personal history, she is all about discovering cultural icons, past, present and future.
Her journey to The Sole Supplier started by studying Cultural Anthropology focusing on the power of media and language in shaping culture and led her here via Yahoo, Expedia, Shopstyle and FARFETCH.
When she’s not working on ensuring maximum visibility for the fantastic output of The Sole Supplier Editorial team, she spends her time in the gym, making and upcycling clothes or eating her way through the cuisines of the world.