The Best Supreme Box Logos of All Time

NYC-based streetwear imprint Supreme is without a single doubt one of the biggest brands on the planet right now. From humble beginnings right through to groundbreaking collaborations, the label has seen it all. Not one to change with the times, Supreme has been offering quality garments since day one, with none of its branding more iconic than the legendary box logo. Featured on hundreds of items throughout the years, it’s perhaps the most recognisable motif in the entire streetwear scene.

Here at The Sole Supplier we’ve delved into the archives and sourced some of the best box logo designs ever, and formatted them into this easy-to-read list for your enjoyment. Whether you’re a seasoned Supreme veteran or totally new to the brand, check out our guide below and you might just learn something new today!

Much like in the sneaker world, it doesn’t get much better than the OG. First introduced back in 1994, the OG box logo was one of the first T-shirts ever produced by Supreme, back when it was just a low-key skate brand with a store on Lafayette Street, NYC. Using the iconic Futura Bold Oblique font, the logo was inspired by the work of ‘60s artist Barbara Kruger. This simple yet effective T-shirt design went on to outsell many of the shirts from established skate brands stocked in the Supreme store back in the early days of the brand.

Created to celebrate the launch of Supreme’s first ever European store in London, the Union Jack box logo was incredibly limited and is still highly-desirable for serious Supreme collectors even today. Located on Peter Street in the Soho district, the London store continues to be a go-to spot for streetwear fans and skateboarders across the UK, and holds a special place in the hearts of many of us here at The Sole Supplier particularly.

Supreme and Burberry joined forces back in early 2022 to debut a full capsule collection featuring collaborative items, with the stand-out by far being the box logo T-shirts and hoodies. Combining the box logo with Burberry’s famed nova check pattern, this high-profile collaboration sold out in seconds. Serious streetwear fans will also be aware of the bootleg version of this T-shirt that Supreme launched in 1997, without Burberry’s consent, leading to a cease and desist notice. How times change!

Offering up an iced-out take on the original version, the Supreme bling box logo takes on a more subtle approach than the red and white design we all know and love. Coming in a multitude of colours along with gold or silver logos, the bling range first launched to the masses back in 2013, although we’ve since seen a re-release in 2022 that showcased a slightly altered design with multi-coloured lettering.

As a well-known contributor to humanitarian crises and other catastrophes, Supreme honoured it’s birthplace after the horrific 9/11 event by launching a box logo T-shirt that paid tribute to the citizens of NYC. Showcasing the American flag placed over the traditional design, the rear of the T-shirt also read “Home of the Bravest”. Now incredibly hard to track down in wearable condition, this tee holds grail status for many collectors.

A little known fact is that two of the biggest names in streetwear once collaborated for a capsule collection back in 2002. The Supreme x BAPE box logo is real and we’re willing to bet that you absolutely want one now. The concept was simple, combining the two label’s most-recognizable logos. Launched in 15 different colour combinations, the T-shirts also featured a BAPE tag stitched onto the sleeve.

Created to celebrate the launch of Supreme’s Shibuya outpost in 2012, this limited-edition T-shirt features artwork by Nate Lowman over the top of a monochromatic design. The American artist has since collaborated with Supreme several times more, although this T-shirt remains the most lusted after by serious Supreme collectors around the world.

Collaborating for the second time around to launch a series of skate decks back in 2009, Supreme and British artist Damien Hirst released an accompanying box logo T-shirt to go with the decks. Showcasing Hirst’s signature spot pattern over the top of the logo, the shirts also featured his signature “Life’s a Bitch Then You DIE!” motif printed across the back. Early samples of this garment have also surfaced on the market in previous years, showcasing a never-released red colourway.

Launched as part of the FW21 season, Supreme joined forces with NYC-based jewellers Tiffany & Co. to launch a collaborative capsule. As part of the range, a box logo T-shirt was included that decked out the Supreme staple in Tiffany’s signature teal blue hue. In addition to this, Tiffany typeface branding was printed on the rear of the T-shirt in black for a subtle extra.

Arguably one of the greatest TV shows of all time, HBO’s The Sopranos holds a cult following much like Supreme, and in 1999 the NYC-based label decided to pay tribute to the show via an unofficial collaboration. Altering the classic red design by transforming the r into a gun, the T-shirt mimics the The Sopranos logo and remains one of the rarest Supreme tees to ever make it to the production stage.

While Supreme has enjoyed its fair share of cease and desist letters over the years, back in 1997 the label was still an underground skate store that didn’t attract attention from big brands, therefore it managed to get away with this unofficial Coca Cola box logo T-shirt. Reading “Enjoy Supreme”, this T-shirt was just a taste of things to come from Supreme at the time, and remains hard to find today.

Launched in SS17 and previewed via a runway show in Paris, the Louis Vuitton x Supreme collaboration is still one of the most defining moments in the history of streetwear, showcasing how the subculture had infiltrated its way into mainstream fashion. The duo of brands launched a full collection however the dual-branded box logo T-shirts and hoodies remain the most recognisable and desirable items from the capsule.

When the COVID-19 pandemic brought the world to a grinding halt in March 2020, Supreme stepped up to help raise funds by unveiling the COVID-19 relief box logo, in collaboration with Takashi Murakami. Released in extremely limited numbers with all proceeds going towards the HELP USA project, the T-shirts generated over $1 million in charitable profit.

Celebrating its 21st anniversary back in 2014, James Lavelle’s Mo’Wax record label teamed up with the likes of Converse, Nike and BAPE to mark the occasion. As part of the celebrations the label held an exhibition at the Saatchi gallery in London, with attendees being treated to a limited-edition box logo T-shirt that featured Futura artwork and Build and Destroy branding on the reverse. Limited to just 50 pieces, this is one of the rarest Supreme items of all time.

March 2011 saw a huge earthquake result in a tsunami hitting Japan’s east coast, one of the biggest humanitarian crises in recent years. To help combat the damage, Supreme launched this limited-edition T-shirt featuring a rising sun graphic, with the back reading “Japan/Earthquake Relief/March 2011/United We Stand ''. 100% of the proceeds from sales of the T-shirt were donated to the Japanese Red Cross.