Rich Paul x New Balance 550 Cream

Designed to inspire people to chase after their dreams, the Rich Paul x New Balance 550 Cream is certainly a pair that will equip you to blaze your own path. LeBron James’ agent and founder of Klutch Sports Group, Rich Paul, gave the retro New Balance 550 silhouette a fresh makeover that’s never been seen before since its release in 1989. Instead of the usual white leather base mixed with hits of solid colour, this piece’s perforated premium leather upper revels in light buttermilk shades accented with navy blue to further its vintage appeal. Nods to the collaboration come in the co-branded tongue and insoles.

Underfoot, an aged-white midsole houses a comfy EVA cushioning. Meanwhile, the rubber outsole features a mix of navy blue and sky blue — with the latter hue meant to symbolise the idea that the sky is the limit to what one can achieve. As a cherry on top, this limited edition shoe will come with a special box that will delight collectors.

Shop for Rich Paul x New Balance 550 Cream on The Sole Supplier’s app. Be sure to download it to stay on top of the latest New Balance collaborations.

For sizing information check out our New Balance 550 size guide.