Multifaceted rapper, designer, and certified “Fashion Killa” A$AP Rocky joins forces with PUMA for a high-speed collaboration inspired by motorsport. After the big cat brand signed a long-term deal with Formula 1, headlined by Rocky as creative director. Aside from race-ready apparel and accessories, the collection highlights the return of the Inhale sneaker, an archival silhouette from the early 2000s flaunting a design inspired by breathing techniques. The A$AP Rocky x PUMA Inhale OG “Summer Melon” revives the streamlined running shoe in its original colours, embracing the resurgence of retro trainers.
Arriving just in time for the 2024 Miami Grand Prix, this high-heat colourway features a summer-ready beige upper constructed in lightweight mesh. The signature Formstrip dons a white and red gradient effect, complementing the cat logo on the tongue and rear. Black and red accents animate the wavy, exaggerated contours and curves on the upper, shored up by a clean white heel counter. Suede fabrics on the toe offer added protection, while synthetic layers on the eyestays and mudguards reinforce the low-profile structure. The CMEVA midsole carries CELL technology in the heel for superior cushioning and stability. Dimpled rubber pods on the outsole resemble a feline’s paws, accentuated by a striking gradient matching the sneaker’s colour palette.
Dropping in limited numbers on 3rd May 2024 for £100 via the PUMA UK website and select retailers, you can find out where to get your hands on the A$AP Rocky x PUMA Inhale OG “Summer Melon” by keeping it locked to The Sole Supplier!