Concepts x New Balance 997 Montage

Concepts revisits the 997 with a raw, unfiltered lens, drawing inspiration from the 90s grunge era that shaped a generation of outsiders and creatives. The “Montage” flips the script on their past 997 collabs, trading polish for grit, precision for personality. Intentionally scuffed midsoles, marker-style detailing, and bold hits of pink and orange inject a DIY aesthetic into the revered Made in USA silhouette.

It’s a design that mirrors the spirit of the time, unfinished, layered, and full of attitude. This release not only pays tribute to the model’s legacy but reframes it through a more chaotic, expressive lens. For Concepts, it’s a full-circle moment: honoring a history of storytelling through sneakers while reminding us that not everything iconic has to be clean.